MarTech Market – Global Industry Analysis, Size, Share, Growth, Trends, and Forecasts 2021-2030
The research report titled MarTech Market has recently been added by Absolute Markets Insights to its massive database which offers a lucid understanding of various business aspects of the MarTech market. The market report has been studied by means of primary and secondary research techniques. The report also covers the extensive data of historical records, existing scenarios, and future market growth prospects. Additionally, the report also offers SWOT analysis to discover market propellers and restraints of the businesses. The report also offers a holistic snapshot of the competitive landscape which helps to differentiate the competition at global and national level. In order to discover the risks and challenges faced by businesses, several types of business model have been examined.
Top Key Players includes in this report: Adobe, Agent3, Artesian Solutions, Ltd., Brandworkz Ltd., BrightTALK, Concep, Cyance, dotdigital EMEA Limited, Episerver (Idio), Force24, Growth Intelligence (Pelucid Ltd), Lead Forensics, NextRoll, Inc., Oracle, Salesforce.com, SALESmanago, Spotler UK, ZEOTAP, amongst other market participants.
Browse the Full Information of this report: https://www.industryglobalnews24.com/find-out-what-are-the-important-factors-boosting-the-demand-of-europe-martech-market-2021-2029-a-report-by-absolute-markets-insights
Key Findings of the Report:
- The European MarTech market was valued at US$ 35798.94 Mn in 2020 and is projected to grow at a CAGR of 16.4% over the forecast period. Increasing demand for personalized marketing solutions amongst enterprises, coupled with the proliferation of smart devices that is bringing more users online, thereby leading to a growth in usable data, is expected to drive the growth of the MarTech market in the coming years. By 2030, the market is expected to be worth US$ 139476.43+ Mn.
- Based on countries present in Europe, Germany accounted for the highest revenue in 2020. Rising demand for technology-driven marketing amongst the companies in Germany, especially the retail, and the banking, financial services and insurance sector, contributed heavily towards the 32.92% of the market share of Germany in the Europe MarTech market. However, the UK is expected to show the highest growth during the forecast years in the Europe MarTech market, with an expected CAGR of 17.9%.
- Solutions segmented accounted for the highest revenue share in 2020. The rising demand for data-driven marketing solutions and software, especially cloud-based marketing technology tools, is a major reason for the larger share of solutions segment in the Europe MarTech market.
Europe MarTech Market:
By Offering
- Solutions
- Services
By Deployment
- On-Premise
- Cloud-based
By Application
- Advertising and Promotion
- Display and Programmatic Advertising
- Search and Social Advertising
- Native Advertising
- Others
- Content and Experience
- Email Marketing
- Interactive Content Marketing
- Optimization, Personalization and Testing
- Digital Asset Management and Marketing Resource Management (MRM and DAM)
- Product Information System
- Search Engine Optimization (SEO)
- Marketing Automation
- Web Experience Management
- Others
- Social and Customer Relationships
- Call Analytics
- Account-based Marketing
- Webinars and Other Events
- Social Media Monitoring
- Loyalty and Referrals
- Influencer Marketing
- Reputation Management
- CRM Systems
- Chatbots
- Commerce and Sales
- Proximity and IoT Marketing
- Channel Partner and Local Marketing
- Sales Automation
- Affiliate Marketing
- E-commerce Marketing
- Others
- Data Analytics
- Customer Data Platform
- Compliance and Privacy
- Marketing Analytics
- Others
- Other Applications (Roadmap Software, Budgeting and Finance etc.)
By Platform
- Mobile
- Web
By Organization Size
- Small and Medium Enterprises
- Large Enterprises
By Technology
- Artificial Intelligence
- Machine Learning
- Augmented Reality and Virtual Reality
- Internet of Things (IoT)
- Others
By End Use Industry
- Healthcare and Pharmaceuticals
- Banking, Financial Services and Insurance
- Information Technology and Telecommunications
- Government
- Education
- Media and Entertainment
- Retail & Consumer Goods
- Travel and Hospitality
- Transportation and Logistics
- Manufacturing & Automotive
- Food and Beverage
- Others
By Region
- North America
- Europe
- Asia Pacific
- Middle East and Africa
- Latin America
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